5000th Portico Loyalty Card Holder announced

5000 cardThe Malvern Portico,  designed to drive business for Malvern’s independent traders, has snapped up its 5,000th cardholder.

The Portico Loyalty Card scheme are extremely proud after they issued the landmark card.

The loyalty card, which was launched in 2013, works by customers signing up for a free card and earning reward points every time they make a purchase in any of the Malvern or Upton shops registered.

More than 10 per cent of the local population has now signed up to the scheme.

The 5,000th cardholder was signed up by staff at Brays of Malvern, on Worcester Road.

To mark the occasion, Stewart Stone, on behalf of Brays, invited Maxine Philpot to the store to meet Margaret Bray (no connection to the store) who was the first ever Portico cardholder.

Both were presented with £25 worth of Portico Vouchers and £25 worth of Brays Vouchers.